Account & Billing
Can I switch between pricing plans? (on Subbly)
Setting up Stripe
Setting up PayPal (through Braintree)
How do I enable Apple Pay & Google Pay?
Setting up a specific billing time
How to connect a domain to your website?
Checkout Only mode
How do I set the currency for my store?
Country of trade setting
Enabling taxes and using tax calculator
How do I export taxes on Subbly?
Can I grant access to more users to my account? (Teams app)
Can I manage the email notifications I receive?
How do I put my Subbly store and website offline?
How do I cancel my trial?
How do I cancel my account?
Checkout & Payments
Setting up the checkouts and customer portal on custom domain
How can I test the checkout and customer login area?
Setting up your branding
How do I remove Subbly branding from the checkout?
How to translate the checkout and the customer portal?
How do I add Terms & Conditions to the checkout?
Do my customers need to register to make a purchase?
Checkout & cart widget behavior
Setting up cart widget
Which parameters are being passed to the checkout on Subbly?
How to enable 3DS confirmation step at checkout?
Setting up multicurrency
How to change the position of the currency symbol at the checkout?
Why are my checkouts not working?
Updating cart widget based on webpage actions
Logo maker app
Designer Tools: Overview
Designer Tools: Layout
Designer Tools: Typography
Designer Tools: UI Kit
Getting started with Dashboard and Apps
Site Settings App
Blank space element
Language Switcher Element
Image Slider element
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Region Switcher element
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Follow Us element
How to change the title for your website?
How to add a cookie consent banner to your Subbly site?
How to create a banner on the website builder?
How to submit your website to Google, Yandex, Bing or Yahoo?
How to embed Instagram feed to my website?
How to create anchor points on your website?
How to set up event tracking codes on your website?
Adding chatbot to your Subbly site
Adding visual effects to your website
Building a page from scratch with Subbly
How to add images and videos to your website?
Configuring SSL for your website
Desktop vs. Mobile versions of a website
Positioning of elements
Why my domain was labeled as HREFLANG?
How to add Trust Pilot reviews to your website?
How to build your own product layout?
Setting up Headers and Footers across pages
Managing visibility settings of Elements and Blocks
How to create a Blog?
How do customers leave a review for my products?
Getting Started with the Website Builder
Basics of the Edit Mode
How to publish the latest changes on your website?
Previewing your Subbly website
Adding and creating Blocks on your website
How to localize your website (create a multilingual website)?
Why do the products go to 404 page?
Create your own categories page on your Subbly website
Product builder wizard
What are subscriptions?
How to create a subscription product?
Understanding cut-off dates
Implications of using Anchored + Incoherent
How to set up non-renewable plans (a.k.a one time subscription products)?
How to set sequential subscriptions in Subbly?
How does the pre-order setting work?
How to set up pre-paid subscriptions?
Setting up commitment period for your products
Setting up trial period for subscription products
How to set up shipping methods for my store?
How gifting works?
How to use gift vouchers?
How to create one-time products?
Using one time products as bundles
How do I edit my product price and billing settings?
Can I set my subscriptions to auto-cancel themselves?
How to unpublish a product?
Setting up funnels
Surveys: Collecting Customer Data & Allowing Customizing of Subscription Price
Setting up surveys
How surveys appear at the checkout (multi-step vs single-step layout)
How do I change the order of my questions/steps and answers on the survey?
Deleting questions, answers or replacing surveys
Survey builder recipes (use cases)
How customers manage their subscription? (Customer portal)
Can I add customer's subscriptions manually?
Customer's Labels Explanation
How to switch the subscription product customer is subscribed to?
How to change renewal date for a customer?
How can I see my customers' preferences?
How to change the shipping address for a customer?
How customers change their password?
Can customers add products to their subscription?
How to process a refund for the customer?
How to reactivate customer's subscription
How does skipping/pausing work?
Handling customer email notifications through Subbly (Templated emails)
Account credit balance
How do I export my customer data from Subbly?
Why my customer wasn't charged?
How to cancel customer's subscription?
Timeline events FAQs
Order Labels Explained
How to filter orders?
Can I create a test order?
How to create adhoc orders/charges?
How to add a tracking number for customer's order?
Why am I not seeing my orders?
Why my orders don't appear in my Shipstation admin?
Growth & Retention
How dunning tool works on Subbly?
Cancellation Offers (Cancellation Flow)
Payment Failure Email
Upcoming Renewal Email
Automations recipes (use cases)
Handling out of stock
Using cart abandonment tool
Setting up the referral tool on Subbly
How to setup affiliate tracking through Subbly?
Adding conversion tracking to the checkouts
How to use the Addons Upsell feature?
Integrations & App Store
Setting up Chartmogul
How to use other shipping services with Subbly?
Setting up Facebook CAPI & Pixel
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Setting up Taxjar
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How does the ShipStation integration work?
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How to edit checkout layout through Google Optimize?
Embed Subbly into external platform(s)
FAQ about Subbly
What countries is Subbly available in?
How do I get help? (How to contact support)
What payment gateways are supported on Subbly?
Stripe vs. Paypal: Which one to use?
How much traffic can the Subbly servers handle?
Pricing plans, pricing structure and applicable transaction fees on Subbly
How and when do we charge VAT?
Does Subbly offer refunds?
Can I use Subbly for POS sales?
How can I migrate my customers from Stripe?
How can I migrate my customers from PayPal?
Does Subbly integrate with any accounting platform?
How to transfer domain between sites on Subbly?
Can customers download files from my Subbly site?
Why doesn't Subbly have a marketplace?
Why my checkout redirects to a different product?
What shipping integrations do you provide?
When do I get paid?
How to use tags?
How can I access my previous receipts/invoices?
How can I send emails to my customers?
Working with Subbly Experts
How to fix 'there is an update' error on your website?
How to use Subbly as a paywall?
- Subbly Help Center
- Product builder wizard
- How to set sequential subscriptions in Subbly?
How to set sequential subscriptions in Subbly?
Sequential subscriptions is a popular business model and we're frequently having these types of questions on the support chat. In this article, we'll explain how you can utilize Subbly to build sequential subscription product.
What are sequential subscriptions?
For those wondering on what sequential subscription model actually is, this type of box is the subscription box that provides the same experience to it's customers in a way that builds on top of itself in a sequential order. This practically means that every new subscriber gets qualified for getting the boxes in a sequential order starting from the Box 1, followed by Box 2, 3, and so on, regardless of when they signed up for the product.
This business model is frequently being used by companies offering an education-based content. Drawback/limitation of the model is definitely needing to have a large stock of items at hand at every point (these companies are not sourcing their products on a monthly basis), but also having a tech-stack to support this may be quite challenging.
That's where Subbly comes into play though
How to manage sequential subscriptions in Subbly?
Like other regular types of subscriptions, sequential ones do not differ when it comes to setting up the billing/shipping cadence for these, so you can stick with the instructions on how to create the subscription product on Subbly which you can find HERE.
However, the problem arises on how to handle fulfillment, ie., how will I know what box is due to be shipped to what customer?
It's simple with Subbly with the following actions.
Adding SKUs through automations
In order to begin, you have to create the inventory items that you will use on your sequential subscription.
After the initial set-up is done, you have to create a subscription product without adding an inventory item to the subscription, unless it's an item that will be shipped on every period besides the one that will be added through automations. You can learn more about automations HERE.
You have to create a set of automations, one action per every shipment.
1st shipment automation recipe:
- Trigger: Order created
- Action: Add inventory item
- Action's Data: Choose the SKU corresponding to the subscription product related to the 1st shipment.
1) Successful shipments count (key) + is equal to (operator) + 0 (value)
2) Product (key) + is equal to (operator) + product name (value)
2nd shipment automation recipe:
- Trigger: Order created
- Action: Add inventory item
- Action's Data: Choose the SKU corresponding to the subscription product related to the 2nd shipment.
1) Successful shipments count (key) + is equal to (operator) + 1 (value)
2) Product (key) +is equal to (operator) + product name (value)
In case that your customer's subscription is paused/skipped, you will be able to change the successful shipments to match the current sequential subscription product by navigating to the subscription in question and clicking on the following option:
Handling sequential orders by checking the orders slip
If you check the order slips that were created for your customer's orders and accessible inside Subbly, you will see the following information
- Subscription shipment number - shows the serial number of the order for a specific customer's subscription. If it's 1 as in an example above, that means that we're looking into the very first order for that specific customer's subscription and we should be sending the Box 1 based on this.
- Customer shipment number - shows the serial number of the order for the customer's profile as a whole. Remember, customer can have X different subscriptions to his/her name. This metric shows the number of orders for all of the customer's subscriptions (not only for the specific subscription).
When handling customer's orders and managing fulfillment, you can always export the orders in CSV and these values will be part of the CSV as well, so you can use that info to know what shipment is due for what customer.
If you're using the integration we have with Shipstation, no worries at all. We will pass this info as well so you'll see the subscription shipment number there as well
How does this work with pausing?
Pausing won't have any effect on this. Order count will continue regularly after the customer's subscriptions gets unpaused and after next order gets created for the customer.
How would this work for cancelling and resubscribing at a later date?
It will still work. Remember that we're tracking the customer shipment number as the historic number of orders for the customer. As long as the customer resubscribes using the same email he/she was using before, you will still be able to see what is the next order he/she should be getting in sequence.