Account & Billing
Can I switch between pricing plans? (on Subbly)
Setting up Stripe
Setting up PayPal
Setting up Braintree (or PayPal through Braintree)
Setting up Auth.net
Setting up Apple Pay & Google Pay?
Setting up a specific billing time
How to connect a domain to your website?
Handling invoices
How do I set the currency for my store?
Country of trade setting
Timezone setup
Enabling taxes and using tax calculator
How do I export taxes on Subbly?
Can I grant access to more users to my account? (Teams app)
Can I manage the email notifications I receive?
How do I put my Subbly store and website offline?
How do I cancel my trial?
How do I cancel my account?
Checkout & Payments
Setting up the checkouts and customer portal on custom domain
How can I test the checkout and customer login area?
Setting up your branding
How do I remove Subbly branding from the checkout?
How to translate the checkout and the customer portal?
How do I add Terms & Conditions to the checkout?
Do my customers need to register to make a purchase?
Checkout & cart widget behavior
Setting up cart widget
How to enable 3DS confirmation step at checkout?
Setting up multicurrency
How to change the position of the currency symbol at the checkout?
Why are my checkouts not working?
Updating cart widget based on webpage actions
Altering cart widget functions by embedding Subbly Javascript
Website Builder
Dashboard apps
Articles App
Logo maker app
Designer Tools: Overview
Fonts App
Pages App
Designer Tools: Layout
Designer Tools: Typography
SEO App
Domain App
Languages App
Designer Tools: UI Kit
Templates App
Media App
Pop-Ups App
Getting started with Dashboard and Apps
Site Settings App
Elements
Icons element
Blank space element
Language Switcher Element
Image Slider element
Form element
Map element
Product/Products Element
Breadcrumb element
Account Element
Accordion element
Button/Product Button element
Sharing Buttons element
Logo element
Quotes element
Paragraph element
Custom HTML element
Search element
Region Switcher element
Divider element
Articles and Article Categories element
Follow Us element
Gallery element
Title element
Video element
Image element
Countdown element
Pages element
Edit mode
Troubleshooting ''there is an update'' error
How to change the title for your website?
How to add a cookie consent banner to your Subbly site?
How to create a banner on the website builder?
How to submit your website to Google, Yandex, Bing or Yahoo?
How to embed Instagram feed to my website?
How to create anchor points on your website?
How to set up event tracking codes on your website?
Adding chatbot to your Subbly site
Adding visual effects to your website
Building a page from scratch with Subbly
How to add images and videos to your website?
How to add GIFs to your website?
Configuring SSL for your website
Desktop vs. Mobile versions of a website
Positioning of elements
Why my domain was labeled as HREFLANG?
How to add Trust Pilot reviews to your website?
How to build your own product layout?
Setting up Headers and Footers across pages
Managing visibility settings of Elements and Blocks
How to create a Blog?
How do customers leave a review for my products?
Getting Started with the Website Builder
Basics of the Edit Mode
How to publish the latest changes on your website?
Previewing your Subbly website
Adding and creating Blocks on your website
How to localize your website (create a multilingual website)?
Colors tool
Why do the products go to 404 page?
How to create product category filter (Website builder)
Products
Product builder wizard
What are subscriptions?
How to create a subscription product?
Ad-hoc subscriptions
Anchored subscriptions
Understanding cut-off dates
Incoherent subscriptions
Implications of using Anchored + Incoherent
Setting subscriptions to auto-expire
Membership subscriptions
Content feed (How to use Subbly as a paywall?)
How to set sequential subscriptions in Subbly?
Seasonal subscriptions
How does the pre-order setting work?
How to set up pre-paid subscriptions?
Setting up commitment period for your products
Setting up trial period for subscription products
How to set up shipping methods for my store?
Setting up Mondial Relay
How gifting works?
How to use gift vouchers?
How to create one-time products?
Using one time products as bundles
How do I edit my product price and billing settings?
Can I set my subscriptions to auto-cancel themselves?
How to create "Subscribe & Save" offers on Subbly?
How to unpublish a product?
Setting up funnels
Subscription add-ons
Fixed bundles
Customizable bundles
Survey builder
Surveys: Collecting Customer Data & Allowing Customizing of Subscription Price
Setting up surveys
How surveys appear at the checkout (multi-step vs single-step layout)
How do I change the order of my questions/steps and answers on the survey?
Deleting questions, answers or replacing surveys
Survey builder recipes (use cases)
Customers
How customers manage their subscription? (Customer portal)
Can I add customer's subscriptions manually?
Customer's Labels Explanation
How to switch the subscription product customer is subscribed to?
How to change renewal date for a customer?
How can I see my customers' preferences?
How to change the shipping address for a customer?
How customers change their password?
Can customers add products to their subscription?
How to process a refund for the customer?
How to reactivate customer's subscription
How does skipping/pausing work?
Handling customer email notifications through Subbly (Templated emails)
Account credit balance
How do I export my customer data from Subbly?
Why my customer wasn't charged?
How to cancel customer's subscription?
Timeline events FAQs
AI Author Bot (powered by AI)
Orders
Order Labels Explained
Handling Orders
How to filter orders?
Importing Orders
Can I create a test order?
How to create adhoc orders/charges?
How to add a tracking number for customer's order?
Why am I not seeing my orders?
Why my orders don't appear in my Shipstation admin?
Growth & Retention
Customer retention
How dunning tool works on Subbly?
Cancellation Offers (Cancellation Flow)
Cancellation Analytics
Churn Insights
Payment Failure Email
Upcoming Renewal Email
Predictive churn (powered by AI)
Growth tools
Automations FAQ
Automations recipes (use cases)
Coupons
Inventory Management
Handling out of stock
Using cart abandonment tool
Setting up lead forms and converting leads
Setting up the referral tool on Subbly
How to setup affiliate tracking through Subbly?
Adding conversion tracking to the checkouts
Analytics FAQ
Setting up Addons Upsell
Integrations & App Store
App store
Setting up Chartmogul
How to use other shipping services with Subbly?
Setting up Facebook CAPI & Pixel
Setting up Google Tag Manager
Setting up Google Analytics
Setting up ManyChat integration
Setting up Taxjar
Setting up Facebook Login
Setting up Google Auth
Setting up Mailchimp integration
Setting up Drip
Setting up HotJar integration
Setting up Flodesk (through Zapier)
Setting up Zendesk integration
Setting up Pirate Ship integration
Setting up Shipstation integration
How does the ShipStation integration work?
Setting up Bablic
Setting up Zapier
Setting up Klaviyo
Setting up Twilio integration
Setting up Intercom integration
Setting up SendGrid
Setting up Postmark
How to edit checkout layout through Google Optimize?
Embed Subbly into external platform(s)
FAQs
FAQ about Subbly
What countries is Subbly available in?
How do I get help? (How to contact support)
What payment gateways are supported on Subbly?
Stripe vs. Paypal: Which one to use?
How much traffic can the Subbly servers handle?
Pricing plans, pricing structure and applicable transaction fees on Subbly
How and when do we charge VAT?
Does Subbly offer refunds?
Can I use Subbly for POS sales?
How can I migrate my customers from Stripe?
How can I migrate my customers from PayPal?
Does Subbly integrate with any accounting platform?
How to transfer domain between sites on Subbly?
Why doesn't Subbly have a marketplace?
Why my checkout redirects to a different product?
What shipping integrations do you provide?
When do I get paid?
How to use tags?
How can I access my previous receipts/invoices?
How can I send emails to my customers?
Working with Subbly Experts
Migrating to Subbly
Getting started with Subbly Guide
- Subbly Help Center
- Growth & Retention
- Growth tools
- Using cart abandonment tool
Using cart abandonment tool
Following up on abandoned carts can make a difference between a customer who decided to bounce from the checkout to loyal, long-standing customer. Having this tool in place will help you find out what is it the customer actually needs, will help you tailor a specific offering for this particular customer and is essential to success of any subbox business.
Why do I need cart abandonment?
Getting people to give up on your product and bounce off of the checkout can drive your conversion rates very low. Nobody wants to keep the money on the table and lose up on potential customers when they've already set one foot through the door.
Having a cart abandonment sequence properly in place and retargeting the abandoned carts via email is the #1 thing you should be doing in situations like this according to Neil Patel.
To make things easier to understand for you, just take a look at how proper usage of cart abandonment translates in the terms of money for some of the Subbly users:
Now, what do you think of that?
Is cart abandonment free on all plans?
Yes, it is!
However, there are certain usage limits on how many cart abandonment sequences can you have active during the month depending on the pricing plan you are subscribed to.
You can double-check the plans we currently offer HERE. For more information on how much usage you have left on your plan, you can double-check the My Plans section of your admin.
When is the cart considered abandoned?
Please note that the number of the active sequences you'll get on the abandoned cart chain of emails will not be the same as the number of abandoned carts you will be seeing on your Analytics app. Why? Because not every abandoned cart is immediately added to the sequence. This is when the cart is considered abandoned :
- The system will check every few hours for checkout processes (carts), and if they were not updated for 24 hours, the cart will be considered abandoned.
- If customers didn't use the same email address to checkout again. (If there is an existing sequence of the same email, we ignore it)
- If Marketing consent is required and is not given on the checkout, we will not include the email in the cart abandonment sequence. Otherwise, email will be added to the sequence (if consent was given).
How this works?
Simple!
You can access your cart abandonment panel here.
Here's where you can see the overview of how much money you recovered through your cart abandonment activity post-checkout.
But first things first, you'll need to customize the email templates which will be added to your Emails section upon activation of this feature, and you can also set up and use a Zapier trigger for cart abandons which is optional, but also useful if you want to use your cart abandon events for something more than just following up with emails.
You can log in to your Zapier account and set up the zap that is triggered by the Cart Abandonment event on your Subbly account.
Editing email templates
You might want to customize 3 new email templates associated with the cart abandonment facility.
In order to do that you can simply click on the appropriate button on your Cart Abandonment section of your Subbly admin.
You will be taken to the Emails section where you'll find 3 new email templates at the bottom of the page (set to inactive by default).
Feel free to change the content of these emails accordingly in order for them to align with your abandonment strategy by clicking here.
When you are done with customizing the email template, you can send a test email to you and see how it would be presented for your customers, so that you can change it further if necessary.
- When the sequence starts we immediately send them the first email in the sequence.
- 3 days after the cart was abandoned the second email is sent, and 5 days after the cart was abandoned we send the 3rd email.
- There is a special link for unsubscribing which must be included in the email templates, this link will remove the email from the sequence and no more marketing emails will be sent to them (if they're an existing customer).
- If the Zapier trigger is set up then when an abandonment sequence starts (as per above) we send the event data to Zapier, including the email of the customer/lead.
If the merchant plans on just using the Zapier trigger then he/she can disable the email triggers we have so they can use their own tools.
Setting up Automations trigger (Optional)
In order to set a webhook for the cart abandons, you will need to go to the Settings tab on your Cart Abandonment section on your admin, and simply click on the link as in the picture:
From here you will be taken to the Automations app where you can set the automation accordingly.
Tracking & restoring the cart
There is a special link variable that should be included on the email templates (it is by default) and is also passed in the Zapier hook or through automation. The link sets a cookie and also restores the cart, minus secure info like card details and shipping address for the customer. If they are an existing customer they will need to log in.
If the customer clicks on the link from the email and finishes the checkout, they will be counted as converted.
If the customer completes the checkout, the subscription/order is recorded and attributed to the cart abandonment tool. All future orders of the subscription will also be attributed.
The total amount of money recovered from the tool is calculated from this and displayed on the cart abandonment dashboard. It also shows the number of active sequences for that store.
You would be also able to see how many Cart Abandonment emails have been sent to the customers who didn't finish the checkout and opted out.
From the Cart Abandonment panel, you are able to see the emails which are already included in the sequence. You would be able to use them and manipulate them further from here.